BIS = Behaviour Identification System = 行為識別系統 「聽其言而觀其行 […]
MIS = Mind Identification System = 理念識別系統 一間公司最重要的，就是靈魂 […]
常常聽到 Marketing / Branding Professional 講專有名詞，聽得一知半解？其實， […]
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